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Ferris State Athletics Announces Major Partnership With Peak Sports MGMT

Ferris State Athletics Announces Major Partnership With Peak Sports MGMT

Big Rapids, Mich. - Ferris State Athletics announced a new major partnership with Peak Sports MGMT to oversee multimedia rights and enhance the Bulldog Athletics marketing brand on Wednesday.

Peak Sports will manage and sell all sponsorship inventory for Ferris State Athletics, including venue signage, program advertising, digital and web content, game sponsorships and special events, along with several other opportunities. In addition, Peak Sports will manage all outbound ticket sales, group sales, and premium hospitality. 

The Bulldogs become only the fifth NCAA Division II institution to partner with Peak Sports, whose portfolio also includes more than 15 NCAA Division I schools, and the first in the state of Michigan or the Great Lakes and Upper Midwest regions. Ferris State is also one of only two partners with NCAA Division I men's ice hockey to ink with the company, which was founded in 2012 and focuses on FCS, mid-major and high-impact NCAA D2 schools.

"We are ecstatic to have the opportunity to become a part of the Bulldog family," said Ryan Holloway, President of Peak Sports. Holloway added. "Steve Brockelbank has a brilliant mind and phenomenal track record, so it was truly a no brainer."

"The vision set out for Ferris State and the greater Big Rapids community is one to really get enlivened about," said Wesley Abercrombie, Vice President for Peak Sports MGMT. "We truly believe that with this partnership, the sky's the limit for the relationships that'll be made."

The agreement between Ferris State Athletics and Peak Sports provides Ferris State Athletics with a significant financial guarantee each year and a revenue sharing amount distributed once the thresholds are met.

"We're thrilled to partner with Peak Sports Management and take our corporate sales and ticketing operations to a whole new level," said Ferris State University Athletics Director Steve Brockelbank. "They have tremendous experience working with schools similar in size and we believe this will greatly help advance our efforts in supporting all 17 of our programs as we continue to build on our success in the years ahead."

Peak Sports partners with many university athletics departments across the country, and has had continued success at all of their stops. Here are a few quotes other athletic directors have said:

"Peak Sports has brought our sponsorships to the next level. They have been a great extension of our athletics staff and we are excited to continue our partnership with them." - Jim Johnson, Pittsburg State's Director of Athletics

"Peak Sports MGMT is the total package. Peak has a proven formula and Golden Ram Sports Properties is gaining momentum."  - Tony Duckworth, Albany State's Director of Athletics 

"The Peak Sports team has been a true partner to UCA Athletics. They provide more than a sales team. They are part of our athletics staff and are willing to assist in any way necessary for our program success. We are very pleased with their professionalism and expertise." - Dr. Brad Teague, Central Arkansas Director of Athletics.

Join the Team
Peak Sports is actively searching for a General Manager of Corporate Partnerships and Ticket Sales. This position will serve as a full-time staff member of Ferris State Athletics who will fully integrate themselves with the university, athletic department, the Big Rapids community, and beyond. If you know of anyone interested, please visit the Careers tab of our website, or contact Greyson Allen: Greyson@peaksportsmgmt.com

More on Peak Sports MGMT:
Peak Sports MGMT is a sponsorship/advertising and event management firm out of Allen, Texas. Current properties for Peak Sports include, University of Central Arkansas, Southeastern Louisiana University, Pittsburg State University, Murray State University, Nicholls State University, Northwestern State University, Lamar University, Missouri Western State University, Dixie State University, The Citadel, Delaware State University, Wofford College, North Carolina Central University, Florida A&M University, The College of the Holy Cross, Albany State University, Jacksonville State, Portland State, Eastern New Mexico University, University of Texas Permian Basin, Alabama State, and Ferris State, in addition to the Frisco College Baseball Classic and the Karbach Round Rock College Baseball Classic, the premier baseball tournaments outside of Omaha, Nebraska. Find more at PeakSportsMGMT.com or @PeakSportsMGMT on Twitter.

Follow the Bulldogs
For complete coverage of Ferris State Athletics, follow the Bulldogs on social media @FerrisAthletics (Twitter), /FerrisAthletics (Facebook), @FerrisAthletics (Instagram) or visit the home of Ferris State Athletics at https://www.FerrisStateBulldogs.com.